Nomi works superbly well in Chinese (and more features and functions almost like it's general AI! lol... but the machine learning is so impressive with Nomi it is like a more refined Siri/Cortana). I am impressed a previously unknown Chinese car maker could create something to the calibre of Nomi way back in 2017... well before cars had machine learning AI integrated with ... pretty much the entire ecosystem. At least that is the case in China where they have genuine IOT cars now. Others have pretty pathetic products in comparison... they're like the Verizon "5G" networks in 2018 lol.
After all Nomi even works in English now despite being clunky and far more limited in features.
It's definitely an appeal and a selling point for NIO. Google, your phone, your smart TV, your internet service provider, youtube, facebook, NSA, CIA and everything in between are all spying on you and collecting data, sometimes using active sensors on platforms to record. You're easily at your most boring when you're in your car. You're divulging much more "sensitive" intel about yourself when you type on your computer.
