Genesis undercuts A7s tremendously on price point and yet with superior interiors.
Price factor is true. Name wise is far away. I can't say for others, but I am one of the "vanity" people who paid a big price for Audi and will do so again.
It is just like a Swiss made watch is no more accurate than Citizen or Seiko quatz wathes, but you know.
I do believe there's a reason
China is promoting masculinity. You don't want to head into a superpower conflict with effeminate looking men and a culture predicated on singers and dancers
I would say Genesis looks more like a
RS than an A or S Audi
I honestly have no idea what does this
masculinity have anything to do with car styling and luxury. All the "sissy" trends in China in the past 20 years are imported from SK. How could Genesis, a SK brand, which is of same style of German brand has any impact that you desire.
On the subject of car branding/labeling, RS is just an S with higher horsepower. S is just an A with extra options. Don't be fooled into beliving their naming/numbering means anything, sporty and masculinity that you may attach to. They are just sales tricks.
One can take a basic A, adding those options and reach the same price range of S. Except the dealer won't give you some of the options and force you to buy an S with higher price. Example, if A4 starts at 100hp and ends at 200hp, RS4 would start at 180hp and ends at 350hp. An A4 rating at 200hp plus all the bling-blings will be exactly a RS4 of 200hp. So exact that every component is the same serial. I learnt this when I bought my Audi and was told by Audi sales woman. Example, a S4 of same configuration as an A4+ would be 20000 RMB more expansive, but identical inside. Genisis is playing exactly that same trick.
