Let's face it, SAC/AVIC isn't making that much money on the J-8II, and I guess the plane's development has been gradually being squeezed on the military budget. The J-7 is still motivated by exports and its refining developments done in this decade are partially motivated by such. The J-8F is in a quandary, the desirable model, the J-8F isn't allowed for export, and no one is willing to take the F-8IIM or the J-8IIM, whose radar (Type 1471) is a generation behind that of the PLAAF (Type 1492).
The plane is a gas guzzler too. Its like selling a late sixties muscle car with modernized interior and amenities in an age when the barrel of oil is over 125 dollars. Compared to the J-7, its complicated, and its going to be beast in maintenance.
Why no double delta like the Su-15? Frankly despite what the Su-15 did, double delta is not good for an interceptor mission. It may improve maneuverability but at the expense of increase drag and reduced speed.
Note the J-7E/G added leading slats on the double delta wings, the only member in the Fishbed family to ever do so. Slats, a common fixture on many fighter aircraft, helps improve the lift efficiency of the wings, which improves handling, agility, lessens takeoff and landing speeds. But doing so, also increases drag and reduces speed. The "slatted" F-4E has better maneuverability over the non-slatted F-4B, but guess who was faster. One famous fighter aircraft in history was born with slats, but in later versions, went with "hard" wings as an upgrade. That was the F-86 Sabre. The J-8s all have "hard" wings. Fighters that emphasize speed, like the F-15 and MiG-25/31, all have hard wings, bucking the trend for slatted wings like the rest of the fighter crowd.
In fact its quite interesting to note that the JL-9/FTC-2000, which also featured double delta wings, abandoned the slats used by the J-7E/G.
Even with double delta, slatted wings, I don't believe the J-8II would impress anyone with its maneuverability skills. It faces other problems like the shape of the intakes that isn't optimized and angled for high angles of attack. The more you keep changing the J-8II, the more you end up with a new aircraft.
So a decision call has to be made not to morph its nature, keep its focus, and the plane must remain strictly a hit and run interceptor where its best at.