Every Xiaomi item I have purchased has been great value and solid quality, excellent price. I want a Xiaomi car, seriously.
Actually, looking back, it was only like 4 years ago I was lamenting how Chinese brands were so far behind in ICE combustion car offerings, unable to compete with Korean, Japanese, Europeans, Americans. Now fast forward 4 years, Chinese EV brands have leapfrogged to become the #1 in the world, global world class in quality, design, technology, and even price. That's just insane.
BAIC never had an active role. It was essentially a matter of bureaucracy. Car manufacturers need a license to produce cars in China, Xiaomi’s factory and car were ready before the license was approved, so they basically paid BAIC to establish a “joint venture” to be able to sell.TBH, I'm also interested in this. From what I understand Xiaomi did contract BAIC initially, before making their own factories, but is Xiaomi planning to expand this cooperation? Or was it always just a temporary sort of deal?
Was it like joint venture or transfer of tech type of thing? If it is, tho havent seem word Catl in the article, wow Cn approved it and didnt consider it as dual used item...
"It's the most humbling thing I have ever seen. Seventy percent of all EVs in the world, electric vehicles, are made in China," Farley said.
"They have far superior in-vehicle technology. Huawei and Xiaomi are in every car," Farley added. "You get in, you don't have to pair your phone. Automatically, your whole digital life is mirrored in the car."
"Beyond that, their cost, their quality of their vehicles is far superior to what I see in the West," Farley said.
"We are in a global competition with China, and it's not just EVs. And if we lose this, we do not have a future Ford," he added.
Xiaomi EV spectacular success(don’t forget they started selling cars just 2 years now) shows you can’t just rely on only Price and even quality to compete, but branding, exclusivity and marketing is also very very important. I believe they will be more successful than even the other older Chinese EV startups like Li Auto, NIO, Xpeng, leapmotor etc. BYD might be their only main competition for the Chinese market this decade, that is if they continue at this rate. They just need to be consistent from now on and they might just win the Chinese EV market war(many others will go bankrupt, out of market, be consolidated)BAIC never had an active role. It was essentially a matter of bureaucracy. Car manufacturers need a license to produce cars in China, Xiaomi’s factory and car were ready before the license was approved, so they basically paid BAIC to establish a “joint venture” to be able to sell.
BYD got into the car business a similar way by buying a loss-making provincial car manufacturer.
So if BYD got its start building Suzuki Alto clones, and the current Alto is the #1 built car in India, India is almost there!