I wouldn't call it regaining control. Its basically an attempt by Dictator Modi to stifle all forms of dissent . These rules will enable the Govt to go after anyone they want, pull down any content they want. I've had my account banned multiple times just because i spoke out on Kashmir.India is trying to regain control with their new cyber laws but the socmed companies are fighting back.
I used to think it was stupid for China to ban international socmed companies but now I totally see why it was necessary.
Censorship is mainstream in India and funnily Twitter & Fb have been complicit in it . But these new rules are too much even for these pro censorship companies.
Also, China never banned western socmed companies. China simply laid out rules to follow regarding data storage, sharing etc . Most of these companies refused and hence never set shop & many just left.
For example LinkedIn is allowed to operate in China as they agreed to the above rules.