I have to say it's extremely difficult to pull another Eileen Gu, even with his eventual Olympic Gold and everything else. Eileen Gu is so unique, both her circumstances and talents.
As I said a couple of times before in this thread, Eileen Gu was well-known in China before this Olympic, even before she decided to represent China. At the beginning, it was within the extreme sports community, then she gradually enlarged the circle of influence. There have been so many purposely-shot videos and films since she was a kid in China. These videos are circulated in the Chinese media now, further fanning the fervor around her. She also had a Weibo account wayback when, which was actually created by Lu Jian, the so-called father of China's ski resort industry. He even gave her the nickname "frog princess" (“青蛙公主”) on Weibo account, apparently a very popular one now. I kept thinking to myself that the marketing of Eileen Gu in China has been so long and so deliberate in the making. Give credit to her mother, bringing her daughter to China every year since she was a little child.
Nathan Chen's parents are obviously very smart and very successful in the US later on, but they were from a relatively humble roots (from Guangxi Province?). Eileen Gu's mother, Gu Yan, is someone entirely different in China. She grew up in Beijing, of a family of much better circumstances, graduated from one of China's two best universities (Peking University) and was with the school's speed skating team back then. When Eileen Gu won the gold medal last week, the Municipal Government of Beijing sent telegram of congratulations claiming Eileen Gu as Beijing resident. Even the Ministry of Transportation chimed in, sending in a letter of congratulations to (the former) Chief Engineer Feng, Eileen's maternal grandma. While these may sound funny, it does show how pluggedin Eileen's family is in China.
And then there is Eileen Gu herself, put aside her talents and interesting and intriguing stories, her outgoing personality, her character, and her Mandarin Chinese - not just fluent but perfect. All these have won her popularity with Chinese fans and Chinese in general--everyone can pick something from her background--in this age of social media.
It'll be difficult to imagine Nathan Chen, with all his Chineseness, could remotely pull an Eileen Gu. But then again, if he could have pulled a fraction of Eileen Gu, it would still be a phenomenal success.
There are a lot of uncertainties ahead of Eileen Gu's life, given how young she is and the treacherous relationship between China and the US. For now, it appears to be all good.