CottageLV
Banned Idiot
A multinational company growing that fast is almost unheard of. I don't know if any of our fellow posters who understand enough economics could do an analysis to see if a huge company that size can even theoretically expand that fast. To me, it sounds impossible even on paper...
Well, it's said to be net profit, which can somewhat easier to achieve than gross sales figures. Even just switching one of four/five contractors could greatly reduce the cost and increase profit margins. Don't forget, the profit on a laptop is actually pretty low, considering the net profit is only about 1%-5% of the overall sales figures. Even just firing 100 engineers could save at least 5-10 million a year, which is already like 5% of the net profit. Lenovo has around 26,000 of those employees (no fabs, so majority would be highly paid talents).
I'm not saying the profit is achieved through firing people, just saying that a company this big could easily wiggle out some profit by simply streamlining few factors in their operation.
---------- Post added at 12:31 PM ---------- Previous post was at 12:22 PM ----------
it might be a typo in the article then. A 54% increase in net profit for a company that size? That's like more than doubling the size of the company in 2 years. I just did a calculation and found that if Lenovo grows like this, it will be 2.4 times its current size in 2 year...
Just found this off wikipedia (which was also quoted from a reliable source, of course), which confirms the following.
During the first quarter of 2011 Lenovo controlled 31.7% of the Chinese personal computer market when measured by units sold. Lenovo reported a 98.3 percent rise in profit to $108.8 million during the first quarter of 2011, up from $54.86 million during the same quarter of the previous year. Lenovo shipped 10.28 million personal computers in the first quarter of 2011.
Lenovo reported a 54-percent rise in profit for the third quarter of 2011, beating analyst predictions, in spite of slowing growth in sales and a shortage of hard drives.[22]
Don't forget, the following is just the Chinese market alone, which is only about half, if not less, of Lenovo's income. Consider its expansions in other regions, it's very easily achievable.
This could be easily understood using real life experiences. It would be hard to increase your annual income from 60 to 80 thousand. But you are careful, you can easily save 5000 dollars extra per year. That is the case here. Although the gross sales figures are astronomical, the net profit is actually quiet low.
Last edited: