Looks to me like there was some sort of escalating conflagration around the bottom of the vehicle before the second stage let go. Also Eric Berger (granted, not an objective journalist, but nevertheless has many industry sources) mentioned in his article that BO sources indicated to him that the issue originated in the base of the first stage.Interesting that the initial explosion seems to have came from the upper stage. In any case, the entire pad will have to be rebuilt from scratch, if it ever gets rebuilt.