This is a bad look for Toyota. They are just now bringing all-electric vehicles to the US, but at the same time, they are telling the government to slow their rollout when it comes to electric vehicles.
Those “tremendous challenges” that Wimmer is talking about are all things that other automakers have been actively addressing for years now, and Toyota would be on top of them, too, if they didn’t waste years and billions of dollars trying to make hydrogen fuel cells work in passenger vehicles.
So their long term bets on hybrids and hydrogen have failed.
For its part, Toyota, long used a model by business schools for the just in time inventory model, has no current shortage of chips. They learned from another disaster --- the March 11 tsunami. Since the earthquake and tsunami, Toyota has abandoned the just in time inventory model and has been stocking supplies with at least a six month buffer.