To admit, I'm asking myself if it is indeed a stronger or more a stranger message?
Concerning this project, it is so much mysterious so that in the end we have two possibilities:
Option 1: Some day I wake up without any expectations and the news threads are full of discussions, images and so on since SAC unveiled this beast.
Option 2: Nothing will happen and even in 2025 some nice peoples cheer to the camera with still the old image in the background.
I'm really not sure, what's the more likely option.
I think option 2 but "this beast" is another machine entirely. This model's been paraded around so much it's become obvious without being front page news kind of high profile in the military watcher community. It's a deception. The real direction of "the next" when it comes to air superiority drones/fighters isn't this particular picture/model.
However China's been recently quite a lot more transparent with its military equipment than in the past. And the progression and revelation follows option 1's pattern. Certainly when it came to J-10, J-20, Sharp Sword, and the high altitude UAVs WZ-8 and divine eagle.