Guo Zhen (right) and Guo Zhiyang pose for a photo at the bar. [Photo/VCG]
Guo Zhen, a member of the post-1980s generation, used to work in a State-owned enterprise in Qingdao, East China's Shandong province. He loved beer, especially craft beer. When he was free, Guo liked to hang out in brewpubs, and visited more than 50 brewpubs in 10 cities.
Guo Zhen and Guo Zhiyang pose for a photo at the bar. [Photo/VCG]
In 2018, Guo quit his job and opened a small craft beer bar called 1919Brew with his friend Guo Zhiyang. During this year's World Cup, their bar was packed every day — but customers usually ordered industry beers, instead of craft products.
Guo Zhen and Guo Zhiyang smile while sitting at the bar. [Photo/VCG]
After a discussion, they decided to close the bar for half a month and make an adjustment. All industry beers were removed, leaving 11 taps and 50 total craft beers on hand.
Guo Zhen pours beers from a tap at the bar. [Photo/VCG]
When asked whether this move will affect current customers, Guo Zhen said the craft beer market is still a niche market, but true craft beer lovers will stick around.
Bottles of beers are placed on shelves at the bar. [Photo/VCG]
China's craft beer market has seen fast growth in recent years. The China Alcoholic Drinks Association has forecast that within three to five years, its market share will expand three to five times from its current 1 percent.
Parents of newly arrived freshmen students sleep in a gym at the Nanjing University of Aeronautics and Astronautics in Nanjing City, East China’s Jiangsu Province, Sept. 3, 2018.The university opened its gym overnight to parents and provided free basic bedding. (Photo: China News Service/Yang Bo)
Chinese President Xi Jinping and his wife Peng Liyuan, together with foreign leaders and their spouses attending the Beijing Summit of the Forum on China-Africa Cooperation (FOCAC), pose for a group photo before a welcoming banquet held at the Great Hall of the People in Beijing, capital of China, Sept. 3, 2018. (Xinhua/Zhang Ling)
Artists stage a performance after a banquet held to welcome guests attending the Beijing Summit of the Forum on China-Africa Cooperation (FOCAC) at the Great Hall of the People in Beijing, capital of China, Sept. 3, 2018. (Xinhua/Yan Yan)
Chinese and foreign artists stage a Kung Fu performance after a banquet held to welcome guests attending the Beijing Summit of the Forum on China-Africa Cooperation (FOCAC) at the Great Hall of the People in Beijing, capital of China, Sept. 3, 2018. (Xinhua/Yan Yan)
Students fly paper planes at a school in Shanghai, east China, Sept. 3, 2018. Schools all over the country prepare various activities for students to greet the new semester. (Xinhua/Fang Zhe)
Children celebrate International Children's Day by reading books at a Xinhua Bookstore in Dalian, Northeast China's Liaoning province, on June 1, 2018. [Photo/IC]
A medical staff member introduces eye's structure and cause of myopia in Donglin primary school in Donglin Township of Huzhou City, east China's Zhejiang Province, Sept. 4, 2018. Classes are being taken to popularize the knowledge of protecting eyes as China aims at curbing the rise in nearsightedness-or myopia-among children and teenagers. (Xinhua/Xu Yu)
A student checks the eyesight in Donglin primary school in Donglin Township of Huzhou City, east China's Zhejiang Province, Sept. 4, 2018. (Xinhua/Xu Yu)
Teacher Chen Yungen (Back) directs students to do exercises at the Luling teaching point in Dianxia Town of Zhangshu City, east China's Jiangxi Province, Sept. 4, 2018. As a teacher at Luling teaching point, Chen Yungen has been teaching for 50 years. Graduated from a junior high school, Chen Yungen began teaching at Luling teaching point in 1968. Over the past decades, a total of 30 students went to the universities, including two with master's degree and one with doctorate. In 2007, Chen Yungen was awarded "national model teacher". His student Huang Wenchun passed the examination in 2011 and became a teacher at Luling teaching point. Now they are responsible for the teaching of six registered students of preschool, grade one and grade two classes. (Xinhua/Song Zhenping)
Teacher Huang Wenchun teaches a lesson for grade two at Luling teaching point in Dianxia Township in Zhangshu City, east China's Jiangxi Province, Sept. 4, 2018.
Teachers Chen Yungen and Huang Wenchun raise the national flag with their only six students at Luling teaching point in Dianxia Township in Zhangshu City, east China's Jiangxi Province, Sept. 4, 2018.
Teachers Chen Yungen(R) and Huang Wenchun discuss the teaching plan of the new semester at Luling teaching point in Dianxia Township in Zhangshu City, east China's Jiangxi Province, Sept. 4, 2018.
Teachers Chen Yungen and Huang Wenchun have a PE lesson for students at Luling teaching point in Dianxia Township in Zhangshu City, east China's Jiangxi Province, Sept. 4, 2018.
People ring the bell of peace during a commemorative activity marking the 73rd anniversary of the victory in the Chinese People's War of Resistance Against Japanese Aggression and the World Anti-Fascist War(WWII) at the Memorial Hall of the Victims in Nanjing Massacre by Japanese Invaders in Nanjing, east China's Jiangsu Province, Sept. 3, 2018. (Xinhua/Li Bo)
People mourn during a commemorative activity marking the 73rd anniversary of the victory in the Chinese People's War of Resistance Against Japanese Aggression and the World Anti-Fascist War(WWII) at the Memorial Hall of the Victims in Nanjing Massacre by Japanese Invaders in Nanjing, east China's Jiangsu Province, Sept. 3, 2018. (Xinhua/Li Bo)
Fishermen in Wuxi, Jiangsu province, cast a large net on Taihu Lake on Sept 6, 2018. The ban on fishing activities in the lake which was imposed on Feb 1 was lifted on Sept 1. [Photo by Qing Feng/For chinadaily.com.cn]
Fishermen harvest fish including Coilia, whitebait, Chinese white prawn and silver carps from the lake. [Photo by Liu Zihao/For chinadaily.com.cn]
Two fishermen work on their boat. [Photo by Xu Yan/chinadaily.com.cn]
Two fishermen load their catch onto their boat. [Photo by Liu Zihao/For chinadaily.com.cn]