China has no shortage of domestic artistic talent, why do the big brands want to use foreign designers? They should not make a VW skinned Chinese EV, but Chinese in and out.
New Energy Vehicles (NEVs) in China
- Thread starter supercat
- Start date
its just one name.. in R&D team you have hundreds/thousands of researchers. and mostly are native. not only in automobile but in all high tech industries. its a new wave of young Chinese talent..
for example, last year BYD hired 30,000+ young talent in China..
It's not even R&D, but the point is still applicable
IMO, those "big names" are usually for marketing. Like a fashion house has the head guy, but basically they just do approvals for everything that is not a flagship or flashy concept
In China, you have a few things going on that held back some domestic designers from reaching top billing
1 - Domination by JVs up until the last few years.
2 - State-owned carmakers are conservative by nature
3 - Indie carmakers did not have a big appetite for risk either because of less financial leeway
So really you only have the last few years to really develop the homegrown talent independently. Of course there are a few well-known Chinese designers that have worked for the big companies as well that were referenced before, Pinky Lai and Li Tianyuan.
IMO, those "big names" are usually for marketing. Like a fashion house has the head guy, but basically they just do approvals for everything that is not a flagship or flashy concept
In China, you have a few things going on that held back some domestic designers from reaching top billing
1 - Domination by JVs up until the last few years.
2 - State-owned carmakers are conservative by nature
3 - Indie carmakers did not have a big appetite for risk either because of less financial leeway
So really you only have the last few years to really develop the homegrown talent independently. Of course there are a few well-known Chinese designers that have worked for the big companies as well that were referenced before, Pinky Lai and Li Tianyuan.
Russian MOD inducts Hongqi H9.
"Today, around 50 Million customers in drive a Volkswagen product. Now, we're now accelerating the transformation towards smart electric mobility with our JV partners, SAIC and FAW,"
Apart from traditional Chinese auto heavyweights like FAW and SAIC, Volkswagen has also fostered strong partnerships with newly emerged prominent enterprises such as XPENG, Gotion High-tech and Horizon Robotics, particularly in batteries, autonomous driving and chip design..
said Ralf Brandstätter, member of the board of management of Volkswagen AG for China.
Apart from traditional Chinese auto heavyweights like FAW and SAIC, Volkswagen has also fostered strong partnerships with newly emerged prominent enterprises such as XPENG, Gotion High-tech and Horizon Robotics, particularly in batteries, autonomous driving and chip design..
said Ralf Brandstätter, member of the board of management of Volkswagen AG for China.
BYD will be revealing some pretty revolutionary techs @ Beijing auto show in E3f and whatever U7 brings
BYD vs 2nd to 10th place NEV brands in China. Gap is growing
AITO M5 new version has come out
model 3 performant has come out in China. imo, still too expensive.
BYD vs 2nd to 10th place NEV brands in China. Gap is growing
AITO M5 new version has come out
model 3 performant has come out in China. imo, still too expensive.
BYD Han is the leaders among medium/large sedans. quite far ahead in sales, actually
I hope it's the last round of hiring high profile foreign talents to head design teams, and the Chinese designers would finally be good and confident enough to lead in the near future.
U7's Disus-Z revolutionary suspension
HW/BAIC's JV Stelato unveils flagship S9 sedan
HW/BAIC's JV Stelato unveils flagship S9 sedan